Enter the Attack CFO

Enter the Attack CFO

Distributor CFOs need to arm themselves with better financial analytics in the battle to improve gross margins.

Quietly, without a great deal of fanfare the roles of Chief Financial Officers throughout the corporate landscape of North American business have changed. For years this was a mostly a backward-looking support position. Accounting, managing cash flow, record keeping, tax preparation, governmental regulations and related tasks served as the primary focus. But, things changed.

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