ELECTRICAL MARKETERS SURVIVAL GUIDE
As the editors of Electrical Wholesaling update this timeless analysis of the electrical market, we are offering older editions of this classic for a bargain price. The Electrical Marketer’s Survival Guide Covers roles of electrical distributor, manufacturer’s rep, and buying and marketing group. Explains how electrical distributors can compete with retail and Internet competitors. Identifies key sales opportunities and how integrated supply and new warehousing strategies are changing the industry.