Better Branches: A Change Has Got To Come Stockbyte/Thinkstock

Better Branches: A Change Has Got To Come

“You’ve got a gift, Roy, but it’s not enough. You have to DEVELOP it.” — Roy Hobbs’ father to young Roy in “The Natural” Read Part One of Better Branches: "Better Branches Make Better Brands"

Synopsis: Qualified people are harder and harder to find. Even if they weren’t, finding good people is not good enough. Like a good sports team, top management needs to make personnel development the engine of sustaining a great competitive team over time. First, however, top management needs to overcome its own fears and short-term reward systems that hold back long-term investment in people.

Since last month’s article, we’ve received a few phone calls telling

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