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Take advantage of the dramatic growth on with our diverse selection of online offerings. These online opportunities give you the flexibility to shape an integrated program that best fits your needs.

Online Opportunities with EW offers several ways for you to market your products/services on the Web. Including:

Advertising Opportunities:

Custom Online Opportunities:

  • Webinars: Sponsor a roundtable discussion moderated by our editors and leading industry experts, or create your own content to be webcast over the Internet to our target audience.
  • Special Reports: Sponsor an online special supplement that is unique in its design and content, covering topics in more depth than typically found in feature articles.
  • Sponsored White Papers: Share any white papers or research with our readers by sponsoring a special white paper section. Sponsored white papers enable you to share your knowledge and strengthen your brand, while capturing qualified leads.
  • Advertorials: Target our readers through advertorial sponsorships. Create your own content on new products and industry events, and deliver it in the environment of our brand.
  • Featured Videos

Technical Specifications

Formats current accepted: GIF, Animated GIF, JPEG, HTML, Flash, Unicast

Will accept for testing: Enliven, DHTML, Audio, Real, Shoshkeles

Non-accepted formats: Java, Java Applet, Video

3rd Party Ad Serving: Penton Media will accept most 3rd Party Ad Tags including DART, Bluestreak, MediaPlex and L90. All 3PAS must be accompa-nied by anti-caching documentation.

Online Banners Dimensions and File Sizes:

  • Image sizes available: 180x150, 300x250, 728x90, category sponsorship: 125x125, 300x250, 728x90,
  • Linking URL, Max file size: 40 KB, Interstitial 640x480 is 50 KB, File types accepted: JPEG, GIF, animated GIF, Flash, 3rd party tags, Special Flash notes: If you are using flash, your clickTag scripts must be set up exactly (case-sensitive) as follows in Actionscript 2: on (release) { // if(_level0.clickTag.substr(0,5) == “http:”){getURL(_level0.clickTag, “_blank”); // }Standard images are due no less than 3 business days before campaign launch. u Flash: Version 10

Frames and looping: Maximum frames — 4, Looping — 3 times

Materials due: Materials due two business days prior to posting for banner ads and five days prior to posting for rich media ads. Include referring URL and alternate text with instructions.

Cancellation policy: Banners, sponsorships and e-newsletters require a two-week written cancellation notice.