Southwire Formula E Title Sponsor 1025

Southwire Signs on With Formula E Racing as Title Sponsor for June 24 Race in Portland, OR

March 29, 2023
The 2023 Southwire Portland E-Prix will mark the United States debut of the GEN3, promoted as the fastest, lightest, most powerful and efficient electric race car ever built.

Southwire, Carrollton, GA, will be the title sponsor of the 2023 Southwire Portland E-Prix in the ABB FIA Formula E World Championship on June 24 in Portland, OR.

The 2023 Southwire Portland E-Prix will mark the United States debut of the GEN3, promoted as the fastest, lightest, most powerful and efficient electric race car ever built – and the last of four new race locations in Season 9’s 16-race calendar following debuts in Hyderabad, Cape Town, South Africa, and São Paulo, Brazil.

Southwire was recently named as the official wire and cable provider for the ABB FIA Formula E World Championship, the world’s first all-electric FIA World Championship and the first sport in the world to be certified net zero carbon since its inception. As a part of Southwire’s ongoing collaboration with Formula E, the company is committed to developing innovative systems and solutions that are closely aligned to Formula E’s purpose of accelerating change towards an electric and more sustainable future.

Richard Oglesby, Southwire’s senior VP of OEM and Industrial, Southwire, said in the press release, “Formula E represents innovation and sustainability, which are principles mirrored at Southwire. We're very proud and excited to be the title sponsor of the 2023 Southwire Portland E-Prix and to support this evolution to electrification.”

The ABB FIA Formula E World Championship brings motor racing to the heart of some of the world’s most iconic cities, providing an motorsport platform for some of the world’s leading automotive manufacturers such as Jaguar, McLaren, Nissan, Porsche and Maserati to accelerate electric vehicle innovation.