Motivate and DDS Partnership Combines Enriched Product Data with PO-to-Cart Technology

Motivate, Bend, OR, a provider of AI-powered sales process automation for B2B distributors, announced a strategic partnership with DDS (Distributor Data Solutions), Salt Lake City, UT, a provider of enriched product content for the distribution industry.

The collaboration combines Motivate’s patent-pending PO-to-Cart technology, which enables buyers to upload purchase orders, files, or text messages directly into distributor e-commerce sites, with DDS’ product data delivery and enrichment capabilities. The two companies say their two solutions “empower distributors to deliver an online buying experience that is faster, more accurate and more aligned with how customers actually purchase.”

“Distributors face a huge gap between how their customers want to buy and what their e-commerce systems can support,” said Justin Johnson, founder & CEO of Motivate, in the press release. “With Motivate’s PO-to-Cart, customers can upload complex orders in seconds instead of wasting time searching or navigating catalogs. By integrating DDS’ rich product data and attributes, we’re ensuring those orders are mapped more accurately and fulfilled without errors. This partnership represents a major leap forward in speed, accuracy, and customer satisfaction.”

DDS focuses on delivering normalized, fully attributed product content across thousands of manufacturers. With this integration, Motivate’s PO-to-Cart engine can leverage DDS’ structured product data to automatically validate product numbers, descriptions and pricing. The result is a seamless ordering flow that reduces manual intervention and strengthens distributor-customer relationships.

“Accurate and complete product content is the foundation of a great digital experience,” said Matt Christensen, president of DDS, in the press release. “By joining forces with Motivate, we’re enabling distributors to combine best-in-class product data with next-generation order automation. The outcome is an online channel that finally meets customer expectations for both speed and accuracy.”

The partnership is now available to distributors across all industries served by Motivate and DDS. For more information, visit www.gomotivate.com or www.distributordatasolutions.com.