RB Sales/Electris360 to Represent Southwire Across Eastern Missouri & Southern Illinois

Electris360, through its RB Sales division based in Hiawatha, IA, is expanding its manufacturers’ representative partnership with Southwire into eastern Missouri and southern Illinois. This expansion is a natural evolution of RB Sales’ long-standing presence in Iowa, Nebraska, Kansas, Missouri and southern Illinois, as major distributors have steadily grown their footprints across these markets.

Southwire has been a foundational partner to RB Sales for more than 20 years. The continued alignment between the two companies ensures that contractors, distributors and end users in the expanded region will benefit from increased access to Southwire’s product portfolio and RB Sales’ regional expertise.

“Every electrical agency is defined by the manufacturers it represents,” said Bill Devereaux, president of Electris360, in the press release. “For RB Sales, Southwire has been exactly that — a cornerstone of our identity and success in the marketplace since 2003. We’re proud to say that Southwire isn’t just a partner; it’s part of who we are.”