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Innovation On Tap: Ideal Launches 7th Annual OktoberTest

Oct. 1, 2007
Ideal Industries is gearing up to offer electricians one of its most anticipated sales events of the year: Ideal OktoberTest. Now in its seventh year,

Ideal Industries is gearing up to offer electricians one of its most anticipated sales events of the year: Ideal OktoberTest. Now in its seventh year, OktoberTest runs the entire month of October, awarding prizes for qualifying purchases of Ideal Circuit Tracers, TightSight and 400A Clamp Meters, and Circuit Breaker Finders.

“Customer response to OktoberTest is phenomenal,” says Jim Gregorec, group manager, Ideal Test & Measurement. “Plus, our distributors enjoy running counter day events using our OktoberTest merchandisers and premiums.”

With the theme “Innovation is always on tap,” the promotion offers sets of two 20 oz. Pilsner glasses and Oktober-Test coasters to electricians who buy Ideal testers. Other prizes include the company's Twist-A-Nut screwdrivers, utility knives and new receiver holders for Ideal tracers.

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