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Schneider Electric's Innovation Summit Explores the Ever-Greener Electrical Market

Oct. 14, 2022
Schneider Electric execs discuss the new energy landscape during a roundtable discussion at the 2022 Innovation Summit.

In the opening keynote at Schneider Electric’s 2022 Innovation Summit in Las Vegas this week that attracted more than 1,500 electrical professionals, Jean-Pascal Tricoire the company’s chairman and CEO, said digitization, sustainability and the increasing demand for electricity will present huge revenue opportunities for the electrical market.

He said his job as CEO is to put Schneider Electric in the places with the strongest tailwinds and to eliminate financial risk. In the 20 years that he has worked in sustainability, a confluence of factors are creating an unparalleled opportunity for market growth. “We need to make the grid smart,” he said. “We can connect everything from the plant to the plug.”

Many speakers talked about the rise of the “prosumer,” the customer who is now both consuming electricity and producing it at their home or business, and the need for electrical professionals to market their companies to these emerging players in the green market. These prosumers are producing power with local photovoltaic installations or wind farms and storing it in batteries, which represents both revenue opportunities and technical challenges because of the need for a utility infrastructure that integrate bi-directional power systems.

While Schneider Electric has for decades offered a broad range of electrical products and software solutions to help customers save energy, presentations by the company’s executives at the Innovation Summit reflected a renewed sense of passion and urgency about the green market’s future because of some key drivers:

  • Climate change’s geopolitical and local impact and the move toward decarbonization
  • Digital control of virtually all electrical devices
  • Geopolitical concerns about supply chains and America’s move toward onshoring of industrial production
  • Challenges for the U.S. electrical grid in blending in the huge increase of electrical power produced by renewable power sources owned and operated by utilities, businesses and homeowner
  • The billions of dollars that will be available over the next few years through the Inflation Reduction Act, CHIPS Act and other federally based economic stimulus funds for the installation of energy-efficient electrical products, digital electrical controls and refurbishing and expansion of the electrical grid
  • Increasing demand for the installation of electric-vehicle charging stations at homes, businesses, local, state and federal government facilities, and on interstate highways
  • Microgrids’ potential for truly massive production and storage of electricity 

Note to reader: This article will be updated over the next few days in our continuing coverage of this event

About the Author

Jim Lucy | Editor-in-Chief

Over the past 30-plus years, hundreds of Jim’s articles have been published in Electrical Wholesaling and Electrical Marketing newsletter on topics such as the impact of amazonsupply.com and other new competitors on the electrical market’s channels of distribution, energy-efficient lighting and renewables, and local market economics. In addition to his published work, Jim regularly gives presentations on these topics to C-suite executives, industry groups and investment analysts.

He recently launched a new subscription-based data product for Electrical Marketing that offers electrical sales potential estimates and related market data for more than 300 metropolitan areas, and in 1999 he published his first book, “The Electrical Marketer’s Survival Guide” for electrical industry executives looking for an overview of key market trends.

While managing Electrical Wholesaling’s editorial operations, Jim and the publication’s staff won several Jesse H. Neal awards for editorial excellence, the highest honor in the business press, and numerous national and regional awards from the American Society of Business Press Editors. He has a master’s degree in Communications and a bachelor’s degree in Journalism from Glassboro State College, Glassboro, N.J. (now Rowan University).

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