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Fromm Electric Supply Announces New Partnership with Signify

Fromm execs said they made the move to Signify from Sylvania after two years of careful evaluation, and considered factors including Philips’ track record and continued commitment to innovation in product development.

Fromm Electric Supply, Reading, PA, has entered into a strategic partnership with Philips Lighting (rebranded in May to Signify) for the supply of lamps, ballasts and LED drivers. Fromm was previously aligned with Sylvania for these products.

According to officials at Fromm, this decision was reached after two years of careful evaluation, and considered factors including Signify’s track record and continued commitment to innovation in product development. Fromm CEO Michael Fromm said in a press release, “Our obligation to customers is to be responsive to evolving needs, trends and technology advancements in the industrial, commercial and residential market segments that will forever change the configuration of lighting systems.”

Fromm added that since many facilities are still dependent on traditional lighting products, he is confident that Signify will continue to support these technologies.

Ranked #117 on Electrical Wholesaling’s 2018 Top 200 Listing of the electrical industry’s largest distributors, Fromm Electric Supply operates 11 branches throughout eastern Pennsylvania.

 

 

TAGS: Pennsylvania
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