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Border States Launches E-Commerce Website

Oct. 24, 2014
The new e-commerce website that Border States Electric (BSE), Fargo, N.D., recently launched offers a catalog of more than 215,000 products and online tools for desktop and mobile use to help BSE customers see pricing and material availability, view open orders, and develop project lists and templates.

The new e-commerce website Border States Electric (BSE), Fargo, N.D., recently launched offers a catalog of more than 215,000 products and online tools for desktop and mobile use to help BSE customers see pricing and material availability, view open orders, and develop project lists and templates.

The e-commerce website was designed to improve how BSE’s customers purchase supplies, manage their inventory and conduct their work. The new e-commerce website replaces an outdated e-commerce tool and is made for business-to-business processes but with typical business-to-consumer e-commerce usability. BSE developed the website to fulfill three goals for its customers: save money, save time and increase productivity. Improved functionality features product-specific search, product-specific search results filtering, entire site search, “My Lists” (custom ability to create product lists for easy ordering), order review, invoice review, and “Quick Order” (one-time part number entry that adds items directly to a cart). BSE supplies products and services to construction, industrial and utility customers.

The 100% employee-owned company is the eight largest electrical distributor in the U.S. as rated by Electrical Wholesaling magazine, with more than 1,900 employees and 82 branches in 16 states.

Check out the video below for more information about the new e-commerce website.

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