Mike Masino named division president of Gardner Bender

Gardner Bender (Menomonee Falls, Wis.): Mike Masino has been named Division president – Gardner Bender, a Division of Power Products, LLC. Mike will report to David Scheer, CEO of Power Products. He brings over 12 years of experience with the Gardner Bender brand, having served from 1997-2009, most recently as V.P. During his time at Gardner Bender, he was instrumental in developing a customer-focused sales organization which dramatically expanded the company’s retail and commercial sales channels.

Masino has spent the last 4.5 years as executive V.P. at Technical Consumer Products, Inc. (TCP), a manufacturer of energy efficient lamps and fixtures where he managed North American Operations and was responsible for retail, commercial, industrial and OEM channels. He began his electrical career as a sales representative with WESCO in Chicago and also worked at sales and management positions with Crescent Electric Supply and Molex. He  joins other current Division Presidents in the Power Products portfolio; Chris McClain – Acme Electric, G.R. Schrotenboer – Global Marine/Industrial, Rich Louis – Turner Electric and George Dowse – Del City.