Latest from Rep News

Photo 226496518 / Mohd Izzuan Ros / Dreamstime
Photo_226496518 Mohd Izzuan Ros / Dreamstime


Brenda Schaeffer, Kris Steiger and Mike Schaeffer of St. Louis' Schaeffer Marketing Group

Mike Schaeffer Retires, Daughter Kris Steiger to Manage Schaeffer Marketing Group

Dec. 15, 2021
With over 20 years of experience in the industry, Steiger has managed the company as president and principal owner in recent years.

Schaeffer Marketing Group (St. Louis, MO): One of the icons of the St. Louis electrical industry, Mike Schaeffer, will be retiring at the end of 2021, after more than 45 years of service. His daughter, Kris Steiger, will succeed him. With over 20 years of experience in the industry, she has managed the company as president and principal owner in recent years.

Kris Steiger said in the press release, “My dad put his blood, sweat and tears into building this company, earning a reputation in this industry of which we all can be proud. His tireless efforts to serve our customers, to promote our manufacturers and to support our team have inspired me through the years. Together, my parents built this company on a foundation of integrity and a strong work ethic.”

Mike Schaeffer started his electrical career in 1965 as an electrician’s helper at Sachs Electric. He graduated from Missouri University of Science and Technology with a BS in engineering management in 1970. While working for Southwestern Bell as a plant engineer, he earned a Professional Engineer license and an MBA from Washington University.  Schaeffer co-founded the rep agency Schaeffer Sales Inc. in 1976.  Notably, the agency still represents those original manufacturers: Carlon, now part of ABB/Thomas & Betts, and Prime Conduit.

He said in the press release, “I want to express my deep gratitude to all the manufacturers who trusted us to represent them, and to all the current and retired team members at Schaeffer Marketing Group for their dedicated service. I have no doubt that under Kris’ leadership, Schaeffer Marketing Group will continue to reach new heights of excellence.”

Mike and Brenda will serve on the board of Schaeffer Marketing Group while traveling to see grandkids and family. Mike plans to stay active with the Electrical Board of Missouri and Illinois. 

Sponsored Recommendations