Following the close of the Atkore acquisition, Prysmian, a global provider of solutions for energy and digital connections, announces its new manufacturing representative network that will serve the U.S. Industrial and Construction market. This network compiles the legacy Prysmian/Encore Wire/Atkore sales representatives to bring the complete portfolio of Prysmian, Encore Wire and Atkore products to the market.  

 “Prysmian and Atkore assessed the market and jointly evaluated the manufacturing representative network to determine the new map. This group has contributed to the historical success of both companies, and we value their commitment to our products,” said Brian Moriarty, senior VP Industrial & Construction Prysmian/Encore Wire and president of Atkore, in the press release. “We know the single representative formula for a market will increase the speed and service for our customers, and now these reps have an unmatched portfolio of electrical solutions which ultimately simplifies the process for our electrical distribution partners and contractors.”

 The new Industrial and Construction Representative Network includes:

AJB Sales: Minnesota, west Wisconsin, North Dakota, South Dakota and Montana

Apex Electrical Sales: Arizona

Callas Kingsley Electrical Sales: Northern Illinois, eastern  Wisconsin and northern Michigan

Cascade Western: Oregon, Alaska, Washington and northern Idaho

Convergence Partners: Kansas, Missouri  and southern Illinois

DDK Sales: Maryland, DC and northern Virginia

ESP (Electrical Specified Products): Colorado, southwest Nevada (Las Vegas) and eastern Wyoming

Gallagher Sales Associates, Inc.: Upstate New York, New Hampshire, Maine, Vermont, Connecticut, Massachusetts and Rhode Island

Gen-Mark: Western Pennsylvania, West Virginia and Ohio

Gorin-Cockrell-Decker FL (GCD): Florida

Gorin-Cockrell-Decker (GCD): Alabama and Georgia

Healy-Mattos: Northern California and northwestern Nevada

Joe Bertsch Electrical Sales Co.: Iowa and Nebraska

Lyle W. Williams Co.: Utah, Eastern Nevada, southern Idaho and western Wyoming

McCreary Sales: Texas, Oklahoma and New Mexico

Nelson & Associates: Southern California and Hawaii

Pfeiffer Sales Co.: Michigan, Indiana and Kentucky

Power Corp.: Arkansas, Louisiana and Mississippi

Power Corp. TN Office: Tennessee

Synergy Electrical Sales: New York (Long Island, Westchester, Rockland, Putnam & Orange Counties), eastern Pennsylvania, southern New Jersey and Delaware

Vincent-Angel: Virginia (excluding NOVA), North Carolina and South Carolina

 Prysmian also announced that Moriarty will serve as president of Atkore and retain his position as senior VP of Industrial & Construction for Prysmian/ Encore Wire. In his expanded role, Moriarty will lead the Atkore business while continuing to oversee Prysmian/Encore Wire’s Industrial and Construction organization. His appointment supports the integration of the companies and their complementary portfolios, with a continued focus on customers, employees and long-term growth. Former Atkore CEO Bill Waltz will move into a strategic advisor role, where he will continue to provide guidance and support to help ensure a smooth integration and continued success.

 Since 2018, Prysmian has grown through acquisitions of General Cable, Encore Wire, Channell, and Atkore. Prysmian North America’s sales are approximately $9 billion. With Atkore, Prysmian North American operations include more than 80 locations and 14,000 associates. Additional information is available at na.prysmian.com.

Globally, Prysmian is enabled by its 34,000 employees, 109 production facilities and 30 R&D centers in over 50 countries. Prysmian is a public company, listed on the Italian stock exchange and recorded 2025 revenues of approximately €20 billion.