The 6 Dirty Words that Soil and Spoil Your Marketing Plans

Got a product launch planned in 2015? Find out what John Favalo of Eric + Mower and Associates has learned about  bringing new products to market during his 35 years of marketing products to electrical distributors, electrical contractors and other end users.

Here's the link to John's essay: 6 Dirty Words that Soil and Spoil Your Marketing Plans