Catching customers' attention and keeping them engaged is a constant challenge requiring ingenuity and persistence. We bring you stories of best practices from throughout the industry.


2023 Six Month Report Copy

AD’s Electrical Division Sees +11% Increase in Same-Store Sales for 2023's First Six Months

Aug. 2, 2023
AD, the Wayne, PA-base buying/marketing group, said member sales for the first six months of 2023 reached a new record of $37.8 billion, an increase of +5% across 14 divisions...
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The Baron Group to Merge with Affiliated Distributors

June 5, 2023
The Baron Group has supported independent distributors and wholesalers in the groundwater, well, and pump industries for over 30 years.
Viking Electric Supply

Walking the Aisles - A Day at the North Central Electrical League's 2023 Electrical Expo

April 21, 2023
NCEL's 2023 Electrical Expo attracted thousands of electrical contractors, distributors, reps, manufacturers and students to the Minneapolis Convention Center.
Ad Board Of Directors Francois Deschenes Copy

AD Owner/Members Elect 2023 Board of Directors

March 21, 2023
AD’s owner/members elected three directors to its board of directors. AD’s newly elected director is François Deschênes, president & CEO of Deschênes Group. Chrissy Nardini, president...
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AD Partners with Philadelphia-Area Nonprofits to Battle Food Insecurity

March 14, 2023
Affiliated Distributors’ (AD) employees from the United States, Canada and Mexico participated in a giving back event on March 9 supporting Share Food Program and Sharing Excess...


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Electric Vehicle eBook

April 27, 2023
From batteries to charging stations to the actual vehicles, we take stock of our switch to electric mobility as it picks up ever more speed.
Aramyan/iStock/ Getty Images Plus
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Digital Marketing 101

Aug. 28, 2019
These eight simple ideas to digitally market your company’s products and services can generate great results.
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Affiliated Distributors’ Electrical Member Sales Grew +8% 2018

Feb. 2, 2019
On a same store basis, by industry, 2018 PHCP (Plumbing, Heating, Cooling, Piping) sales were up 12%; Industrial/Power Transmission sales were up +11%; Electrical sales were up...
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Independent Electric Supply Launches Online Store

June 14, 2018
The new e-store will keep customers informed about new products and services
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Priority Wire & Cable Updates Website

June 13, 2018
Highlights of the upgrade include expanded content and features