T&B to market products on Voltimum Australia

April 9, 2013

Thomas & Betts has joined Voltimum Australia as a marketing partner. Voltiumum.com is an online portal for the global electrical marketplace that’s intended to fulfill the information needs of electricians, electrical contractors, panel builders, maintenance engineers, specifiers, consultants, manufacturers, distributors and trade associations and industry bodies.

Voltimum Australia (www.voltimum.com.au) has operated in Australia for just under a year and Damir Pletikosa, its marketing manager, says he’s excited to add Thomas & Betts to its group of manufacturers. “Thomas & Betts is a manufacturer that resonates quality and reliability and that is exactly the type of partner that Voltimum wants to be associated with,” he said in a press release. “The partnership will allow Voltimum to enlarge the proposal of qualitative technical information for our professional users.”

Thomas & Betts Australasia’s Managing Director Chris Grawich said in that press release, “With users now surpassing the 5,000 mark, the Voltimum community in Australia is growing at a rapid rate and we are really excited to be part of this. Voltimum’s strength comes from the manufacturers it represents, so to be involved in this is a logical step for a company like ours. Speaking on a one-to-one basis with electrical contractors and specifiers on a regular basis about key electrotechnology topics is a vital part of any electrical business. Voltimum helps by being the facilitator of this communication.”

Thomas & Betts and Stanilite emergency and exit lighting will be present in the catalog, news, training and technical resource areas of the Voltimum website. Additionally, they will also be highlighted as part of the Australian electrical newsletter that Voltimum users receive.

The Voltimum portal was launched in 2000, when ABB, Legrand, Nexans, Osram, Philips, Prysmian (formerly Pirelli Cables & Systems) and Schneider Electric decided to create a European portal for the industry and to set up the technological and organizational infrastructure of Voltimum. In 2002, Hager joined the initiative as a shareholder. The initial investment exceeded 20 million euros (approximately $26 million in today’s dollars) and today Voltimum continues to enjoy the ongoing support of its founders.