Southwire Announces New Business Development Team
Southwire (Carrollton, GA)
The company recently Nedra Hurley as senior VP of business development to lead a new dedicated business development team to meet the needs of the “exponential growth of critical vertical markets that continue to drive significant increases in power demand.”
Hurley will report directly to Rohan Kelkar, executive VP, Utility and Industrial Group. This new team will collaborate closely with the strategic verticals sales teams to ensure alignment and maximize impact. She recently concluded over two decades of service at ABB, where she held a range of roles from proposal engineer to VP - Utility Sales, East Region, within ABB’s Electrification Business.
According to the press release, Southwire is positioning itself to proactively address evolving market needs by developing standardized solution designs tailored to support key customer needs. This team will focus on identifying growth opportunities, deepening customer relationships and delivering tailored solutions that support long-term success in these critical sectors. “With this new team, we can develop standardized solution designs tailored to support key areas and meet end-user capacity agreements to keep up with the ever-changing demands of these industry verticals,” said Kelkar in the release.
Hurley is an alumnus of Ohio University and Cleveland State University and currently lives in Kernersville, NC, She also spends time on her family farm in Ohio. Hurley officially begins her new position with Southwire on Monday, November 3.