Affiliated Distributors (AD), Wayne, PA: AD announced that Marty McLaughlin has joined the group as its first chief marketing officer effective April 1. McLaughlin will with collaborate with AD’s members and boards to identify new areas of added value for its community, beyond the core functions of a buying and marketing group.
McLaughlin most recently served as founder and owner of Mosaic Partners, a growth marketing and strategy consulting firm he started 20 years ago. Marty has acted as CMO and provided counsel to a range of organizations. Prior to founding Mosaic Partners, Marty worked for accounting firm Andersen doing business consulting for 15 years. He earned both his bachelor’s degree and MBA from Widener University in the Philadelphia region. He was the driving force behind the Marketing Exchange, a Philadelphia-based community of marketing executives committed to the life-long pursuit of learning, contributing and thriving, which he launched in 2010.